Phrase

Phrase

Enterprise-grade language intelligence and automation.

9.4/10
AI Translation & Localization
paid
Founded 2010

Performance Scores

9.4
Overall
8.8
Ease of Use
9.5
AI Power
9.6
Features
9
Value
9.5
Support

About This Tool

Phrase is an innovative tool designed to streamline the translation and localization processes for enterprises of all sizes. With a powerful TMS (Translation Management System) at its core, Phrase helps teams manage software strings, automate workflows, and utilize advanced AI-driven insights for optimizing translation memories. This not only enhances the efficiency of translation tasks but also significantly reduces the need for post-editing through its AI-powered quality estimation technology. The platform is especially popular among software developers, game developers, and global marketing teams, allowing them to tailor content for specific markets seamlessly. Notably, Phrase supports multiple development environments, including Unity, making it a favorite among game development studios. With thousands of satisfied users and a proven track record of improving localization turnaround times by up to 50%, Phrase stands out as a leader in enterprise-grade language intelligence and automation, helping businesses effectively engage with diverse audiences worldwide.

Use Cases

  • ✓Automating translation workflows for software applications
  • ✓Enhancing game localization for immersive experiences
  • ✓Streamlining marketing content translation for global campaigns
  • ✓Optimizing translation memories for consistent messaging
  • ✓Facilitating collaboration among multilingual development teams
  • ✓Reducing quality assurance time for localized products

Our Review

Phrase provides a comprehensive suite including a TMS, software strings management, and AI quality technology. It uses AI to optimize translation memories and predict when post-editing is actually required.

By The Numbers

  • ◆Used by over 10,000 companies worldwide
  • ◆Achieved a 50% reduction in localization time for many of its clients
  • ◆Trusted by leading brands such as Spotify and Samsung for their localization needs.

Pricing

$135/moper user

Pros

  • Highly sophisticated automation
  • excellent for high-volume content
  • robust reporting and analytics

Cons

  • Steeper learning curve than competitors
  • setup can be time-consuming for smaller projects

Key Features

Phrase Language AI
AI-powered Quality Estimation
Automated workflow orchestration
Custom metadata branching
Unity/Game dev support

Replaces These Legacy Tools

LionbridgeTransPerfectSDL Trados

Best For

global marketing departments

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This review is independently researched by our editorial team. If you visit Phrase through our link, we may earn a small commission at no cost to you. This helps keep our reviews free and unbiased.

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